New year, new publishing dream? We've got your look at the best self-publishing platforms and publishing companies to help you reach your new year's goals.
Just because you're self-publishing doesn't mean you have to go about the entire process solo!
This blog post includes a breakdown of the best self-publishing companies with the pros and cons to consider as you grow on your publishing journey. These offer various book marketing, distribution, and publishing services to increase your book sales with less friction, giving you more time and energy to invest back into your publishing business.
Wanna skip all the trial and error and just get started already? Head over to our free webinar to get an inside look at the best self-publishing process from cover to cover. You'll meet real people who have found life-changing success by self-publishing books on Amazon with no experience whatsoever.
In this industry, a publishing company might refer to one of four things: Publishing Retailers, Publishing Aggregators, Full-Service Publishing, and Publishing Coaching.
Here's the difference:
Publishing retailers include online bookstores that may or may not have a brick-and-mortar presence. These self-publishing companies offer you a place to host your book and make royalties calculated from your book sales. Many also take care of the inventory management and backend of distribution services for you so you can focus on publishing and selling more books.
Publishing aggregators help authors and publishers get their books in front of more readers by getting them in front of major retailers and other self-publishing platforms. You might have to pay these aggregators a small cut, but you’ll also reap the rewards of reaching new audiences.
There's an entire gambit of services that may fall under the "full-service" category.
A traditional publishing house may offer full-service publishing, including writing, editing, formatting, and designing, but you'll also be obligated to work with their preferred team and follow their team's vision for your work.
Some self-publishing companies offer help with book outlines, book descriptions, editing & proofreading, designing, and even email marketing. The difference is that when you choose to self-publish your book, you retain full creative control, and these self-publishing companies help you bring YOUR vision to life rather than pushing their own.
A publishing company might also offer coaching as a standalone offering or as part of their full-service publishing package to lend you guidance throughout your self-publishing journey. Think of it like having a personal Yoda. They'll often tailor their coaching to your specific situation and goals while also helping you avoid costly mistakes along the way.
For example, our self-publishing coaching services at Publishing.com are tailored to each author's specific situations and goals. Our coaches draw upon years of experience successfully guiding publishers to help you avoid costly mistakes along the way. Here's an interview with one of our co-founders, Rasmus Mikkelsen, of self-publishing mistakes to avoid you can check out.
Here are four of the most popular online book retailers on the market:
Amazon's Kindle Direct Publishing is probably the most well-known self-publishing company in the world, and for good reason. It's one of the best-paying when it comes to royalties, offering self-publishers up to 70% of every book sale. It also completely eliminates the need for the traditional publishing model by making publishing accessible to anyone with a computer. You can read more about why Amazon publishing is worth it here.
P.S. Enhance Your KDP Experience with Publishing.com! Our beginner-friendly publishing course offers practical guidance throughout the self-publishing process and has already generated over $50 million for students from all over the world.
Apple Books has grown to support more than 100 million readers per month, so it's no surprise that many self-published authors are eager to get their books on the platform.
Here's a quick overview of Apple Books:
Kobo Writing Life is known for its global reach, especially in Canada, Japan, and other parts of Asia. It's a go-to platform for authors looking to tap into international markets, offering a straightforward publishing process.
Barnes & Noble Press is the self-publishing arm of the renowned bookstore chain. It's particularly appealing to those who wish to see their own books sold in a brick-and-mortar bookstore setting.
Publishing aggregators simplify the distribution and marketing aspects of the publishing process by getting your book onto several other platforms all at once, saving you the time and energy of uploading your book to every platform individually. Many also offer universal book links, meaning you can share one link with your fans and readers as opposed to digging through separate sites and compiling a massive list of them.
Here are some notable aggregators on the market right now:
Draft2Digital has a solid reputation in the industry as an aggregator whose platform is easy to use.
Here are some other pros and cons:
PublishDrive offers both aggregator and full-service publishing options.
IngramSpark is another well-known company with a good reputation that offers self-publishing services.
Publishing companies might offer Done-for-You (DFY) or Done-with-You (DWY) services. This is the difference between having a task taken completely off your plate or collaborating with others and learning the process along the way.
Publishing Services offers several Done-for-You options for works of fiction and non-fiction.
Urban Writers is great for publishers who prioritize quality and comprehensive service in their writing and publishing journey and who are prepared to manage the publishing and distribution aspects separately.
BookBaby is another publishing company that offers various publisher and author services.
Upwork and Fiverr are both freelancer platforms where you can connect with creative professionals from all over the world. Although they are not necessarily a specific self-publishing company, many self-publishers find luck with hiring additional support to get them through the publishing process.
Investing in a publishing coach is like time-traveling straight to the future. With their guidance, something that might have taken 90 days might only take you a week. Here's where to find 'em:
LinkedIn is the perfect hybrid between business networking and social media. You can connect with other self-publishers all over the world and keep an eye on trends within the industry.
The AI Publishing Academy is a legit way to help you get your book published with the least amount of friction.
The best self-publishing company is the one that best supports your personal and publishing goals. To recap, here's what you might consider assessing when it comes to finding the right place for where to self-publish.
Before our students join AIA, their biggest question is, "How do I make money with Kindle online?" Then, once the royalty checks start hitting their bank account, they start asking, "How do I sell even more books?"
These students have your answers:
Richard Bump found branding and community building to make the biggest difference in his book sales. His brand is now making him over $3k/month in true passive income from Kindle. And he built it all himself, despite also dealing with cancer.
Kamille Kessel has a background in health and wellness. She talks about overcoming life's trauma and self-doubt and how following the Mikkelsen Twins' process helped her make $1k from her very first book in just one month.
Many self-publishing companies promise the moon but fail to deliver. That was Renee Puvvada's experience. Although she learned about writing, editing, and formatting, she never learned how to spot the most profitable niches on Amazon and spent years trying to figure it out. After switching to AIA, she made more money with her first book than she had in the three years with the other program. Her highest month in royalties almost hit $10k!
We know we're not the best self-publishing company for everyone, but our students are our family. Our private Facebook community has grown to over 31k members who lift each other up and hold each other accountable. You just can't find this level of support and community with a traditional publisher these days.
Positivity + Accountability = Becoming Unstoppable
Dip your toes in the publishing pool with our free webinar and see our proven process in action!